Rotterdam School of Business and Public Policy

Online Programmes

Motivating People for Change

Start Date: 25th August 2025

Duration : 10 Hours

This course aims to equip participants with the necessary understanding of different forms of change that take place in organizations and the processes entailed in leading and managing change.

Furthermore, it covers change management frameworks, concepts, as well as explores the nature and context of change.

Target Participants

Suitable for managers, project and sales leaders, and executives from mid-size and large organizations

Course Objectives

At the end of the course, participants should be able to:

  • Explain a range of change management methodologies and identify the value assumptions and orientations behind them
  • Critically evaluate change approaches and explain the value of systems intervention strategies and components in change situations
  • Develop critical change agent competencies such as oral communication, problem-solving, decision-making, and critical thinking
  • Present and work effectively with others in a group setting

Outline

  • Introduction to Leading and Managing Change
  • Business Case for Change
  • Essential Skills and Readiness of Change Agents
  • Diagnosis for Change
  • Leadership and Stakeholders Management
  • Communicating and Motivating Others for Change
  • Planning and Preparing for Change
  • Implementation Strategies and Change Plan
  • Types of Intervention and Action Research
  • Implementing Change
  • Organizational Culture Change
  • Sustaining Change

 

 

 

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